Wildway and Texas Parks and Wildlife Foundation have joined forces to further their missions to conserve the wild things and wild places in the state, both now and for generations to come. 10% of all sales from products within Wildway’s We Rise collection of granola, starting with Dark Chocolate Strawberry and newly-released Wild Blueberry, will be donated to the foundation to aid conservation efforts to conserve wildlife, habitat, and natural resources.
“Since 1991, Texas Parks and Wildlife Foundation has been raising private funds to conserve the lands, waters and wildlife that we love so dearly. It was a no brainer for us to pursue a partnership with them as they share the same passion for connecting people to the wild and the food we eat,” said Wildway Co-Founder and CEO Kelli Koehler. “When customers support Wildway, they are supporting a company that is putting money where its mouth is. Keeping the wild, wild is what we are fighting for here.”
Products from Wildway’s We Rise collection are released quarterly and available for purchase on its website and at select HEBs across Texas. Customers who wish to purchase products outside of the We Rise collection can opt to round-up their online orders to the nearest dollar to donate their change to the foundation on an ongoing basis.